AMPLYF Shades of the Season, with Rangai Paints
Published on 27th May, 2025
Often times scientists rely on the colour of the celestial body to infer if it has elements critical to sustaining life, like Earth. If a hint of a colour can help the experts to find the possibility of life, the same principle applies on a macro level in our day-to-day lives. Colours are a crucial part of the environment surrounding an individual, a group, a family. This environment influences our thoughts, goals and mentality.
You cannot control a flower bloom, the color of the sky, but you can control which colour surrounds most of the time. With this thought in mind, AMPLYF and Rangai Paints have come up with SHADES OF THE SEASON, a list of wall paint colours that pave the way for a utopian future.Whether it's making yourself adaptable to upcoming trends in home interiors or countering the current energy draining traits slowly becoming second nature to everyone, these shades have a lively essence in them so that your next step, your next thought, your subconscious is moulded in an environment of positivity.
Here are AMPLYF's SHADES OF THE SEASON (summer 2025):
Rose Bloom (RP246713)
The world at Dawn and Dusk– the highly romanticised Golden Hour, has one thing common, the horizon filled with the orange-ish hue of warmth, Rose Bloom.
It’s warm without being loud, grounded yet sophisticated. The kind of colour that brings a sense of calm to a chaotic world. Rose Bloom is the perfect blend of vibrancy and calm. Think of it as the glow of early morning light on a clay wall, the quiet joy of fresh blooms against earth-toned textures.
Misty Sage (RP-SG221)
The hush of early morning mist weaving through dew-covered leaves—Misty Sage is the color of serenity made visible. Understated yet deeply grounding, it carries the stillness of a forest at dawn and the wisdom of aged foliage.
It’s soft without fading into the background, cool without feeling distant. Misty Sage is the quiet confidence of nature—a whisper of green wrapped in silver light. Think of it as eucalyptus leaves in morning fog or linen curtains swaying in a gentle breeze. A color that soothes the eyes and steadies the soul.
Muted Mocha (RP-103M)
There’s comfort in familiarity, and Muted Mocha embodies it perfectly—the gentle richness of earth, stone, and stories told over coffee. It's the warmth of well-worn leather, the softness of shadowed corners, and the elegance of restraint.
Neither bold nor bland, this color sits at the intersection of subtlety and strength. Muted Mocha is the quiet warmth of a café at dusk, the soft murmur of pages turning, the calm of rain on dry soil. Think of it as espresso softened with cream, timeless and tactile.
Before leaving, we must not forget our collaborator:
Rangai Paints, a progressive paint brand, is quietly redefining what it means to live sustainably amidst the chaos and noise. Inspired by traditional Indian practices and fuelled by a need for change, Rangai is delivering eco-friendly paints using an ingredient you wouldn’t expect: cow dung. Long valued in Indian households for its natural insulation and purifying properties, it forms the base of a product that’s anti-fungal, anti-bacterial, odourless, heat-insulating. It’s not just safe—it’s smart, not just smart– it's ideal.
Rangai exists to prove that responsible choices don’t mean compromising on quality or aesthetics. At a time when most paint products come with premium price tags, Rangai makes eco-conscious living accessible to everyone, offering the beauty and durability we expect from conventional paints, minus the environmental cost.
Even the name carries weight. Rangai is a blend of "Rang" (colour) and "Gai" (cow), symbolising both the vibrancy of its palette and the natural origins of its materials. The word also means “painting”, an intentional nod to tradition, creativity, and transformation.
Rangai is a statement, a quiet revolution that AMPLYF and anyone reading this can easily get behind. Rangai has a vision, 'a vision of homes that are not only beautiful but healthier and more in tune with the planet'. Safe to say that it can't get better than this. See you next season with more shades.
links:
Rangai Paints